| Web-Only Features |
 Maximizing Your Cash Flow
By Mike Hulser
To keep good control of your cash flow, which is more important than ever in the current economy, you need to watch your inventory, turnover, capital expenses, and day-to-day flow of money in and out. Here are some practical ideas to help you manage and improve the cash flow at your frame shop. Read online.
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 A Digital Canvas Test Study
By Chris A. Paschke, CPF, GCF, CMG
In an effort to make the stretching and framing of digital canvases a little more predictable, a series of tests is being done by Mounting Editor Chris Paschke in an attempt to determine the causes and control of sagging of stretched canvases. This article is the full version of the condensed article that first appeared in the August issue, complete with spreadsheets showing the actual test results. Read online. |
 Stopping Art from Buckling
By Vivian Kistler MCPF, GCF
Restriction of movement is the primary reason that art buckles in a frame. Several things can cause this, but one of the most important is that paper expands and contracts with changes in temperature and humidity. Here are some practical steps to help you avoid this problem. Read this online.
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Maximizing Frame Shop Profits
By Mike Hulser
These specific fiscal management techniques will help you make more money at your frame shop by managing your money better. Topics include sales, inventory turnover, improving gross margin rate, advertising and promotion expenses, overhead expense, capital expenses, and personnel. Read this online. |
 Art Consultation: An Alternate Income Stream
By Barbara Markoff
In today’s uncertain business climate, art consultation for commercial clients offers a profitable adjunct to art and framing that can broaden your client base. Here are some guidelines to help you make it a valuable part of your business. Read this online. |
 Remaining Profitable in Slower Times
By Kevin Colbert
Who says you have to participate in slow times? Just focus on these ideas and increase your bottom line: community involvement, providing new services, and turning scrap into fun kits can all lead to more sales. Read this online.
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Use Customer Complaints
to Build Better Clients
By Ken Baur
Does your stomach drop when you hear that a client is unhappy and wants to talk to you? Learn how to handle problems and use them to build loyal relationships. Read this online. |
Basic Customer Courtesy
By Vivian Kistler
Regardless of the size or scope of your operation, your business is directly affected by the treatment your customers receive. Training your staff to dealwith customers is an important part of retailing. Read this online. |
| Additional PFM Editorial Content |
20th Century Frame Innovator: Spotlight on Robert Kulicke
For the inaugural issue of PFM in 1990 Bruce Gherman interviewed Robert Kulicke and talked to him about his views on frame making and how he became the foremost frame maker in America. Read this online.
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 A Master's Legacy
Robert Kulicke, creator of the metal section frame and Plexi box, raised period frame restoration to new heights and enjoyed a successful career as an artist and jewelry designer. “To aim at originality directly head on is the only certain way of never arriving there,” he once said. “True originality is always a byproduct of the search for a technical-esthetic solution to a technical-esthetic problem.” This article by editor Patrick Sarver offers a retrospective of the life and career of Kulicke. Read this online.
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Added commentary on A Master's Legacy
Here are more comments about Robert Kulicke that we were unable to include in the article due to space considerations. They offer further insight into the artistry and character of this prominent 20th century American frame maker. Read this online. |
